From The Hustle:
Do your peeps keep telling you they “know a guy” who’s growing mushrooms in quarantine?
Hold your side-eye. They might be buying from Smallhold, an organic farm that pivoted to delivering grow-your-own shroom kits when the pandemic hit..... MORE
There’s no magic here — but it’s just one example of how mushroom-inspired businesses are sprouting up everywhere.
The fleshy foodstuff is a hot commodity
Especially when it comes to sustainability:
Chicken of the woods is about to be the chicken of your fridgeEcovative is turning the specialty shroom variety into a replacement for bacon.
- One biomatter business, Ecovative, is using material from mushroom roots — called mycelium — to build dining chairs and desk lamps.
- Ecovative makes mycelium packaging that looks and feels a bit like Styrofoam — but it decomposes in 30 days, compared to Styrofoam’s 500+ years.
- Vogue thinks products like mushroom-based makeup sponges could fix fashion’s plastic-waste problem.
According to the company, on a structural level, chicken of the woods actually looks a bit… beefy.
Another rival, Meati Foods, is grilling shroomy steaks — perhaps hoping they’re juicy enough to topple the likes of Impossible Foods....
Of course there are a couple exceptions to the otherwise magical qualities of the fungus among us:
"Scientists advised against consuming hypersexual zombie cicadas infected with psychoactive fungus"
Deaths Of 550,000 Confirm Which Mushrooms Are Okay To Eat
Otherwise though, the fun little guys are quite amazing:
Chernobyl Fungi Eats Radiation
'Shrooms: "Fungal Lightning"
"...Eating mushrooms could slash risk of cognitive decline by 50%"
When The Apocalypse Comes Mushrooms May Save Your Life
"Her Royal Highness?... Magic mushrooms at Buckingham Palace"
"Is Fungus the Material of the Future?"
I tried a chocolate bar that replaces sugar with mushrooms — and couldn’t tell the difference
"The Super Rich Are Investing In Magic Mushrooms And Fancy Batteries"
Possibly also of interest:
Hawaii's Orgasm Inducing Mushrooms
"8 Startups Using Fungi for Innovative Applications"
"NASA says astronauts on the moon and Mars may grow their homes there out of mushrooms"
Complex Systems: How the Internet Grows, How Viruses Spread, and How Financial Bubbles Burst
"Towards fungal computer"