Toyota and Uber will join forces to create a "strategic partnership", which will include an investment by the Japanese motor company, in what is the latest in a string of high-profile deals between car makers and ride-sharing services.
Under the agreement, Uber drivers will be able to lease their cars from Toyota and their payments will be covered by earnings they generate as Uber drivers, the companies said in a join statement.
Shigeki Tomoyama, of Toyota, said: “Ridesharing has huge potential in terms of shaping the future of mobility. Through this collaboration with Uber, we would like to explore new ways of delivering secure, convenient and attractive mobility services to customers."
The announcement comes hot on the heels of Volkswagen's $300m investment in Gett, which is a smaller ride-sharing company, and follows a wave of ride-sharing collaborations across the sector....MORE