Wednesday, February 8, 2023

Pitch Deck Values Forbes at $800M With $285M in Revenue

 As someone once said: Bwa ha ha ha!

From TalkingBizNews, February 8:

A pitch deck from India-based Sun Group is trying to lure tech billionaires and Hollywood types to join its bid for Forbes, which values the firm at $800 million, reports Sara Fischer of Axios.

Fischer reports, “In the deck described to Axios by sources pitched on the opportunity, the investor group argues that Forbes — which it values at roughly $800 million today — could one day be worth billions across three new business lines.

  • Forbes Valley, a business segment based on the idea that the company will be able to make more money from Forbes’ digital audience through things like e-commerce and recommendations, could be worth $4 billion by 2028, it argues. Forbes currently owns 40% of a recommendations business called Forbes Marketplace that investors think will grow to nearly $400 million in revenue by 2027....

....MUCH MORE

Some previous go-rounds on Forbes' valuation:
January 2014
Is Forbes Past Its Peak? Financial documents being shown to potential buyers raise questions about its future growth.
July 2014
How Forbes Got to a $475 Million Valuation
September 2014
The Deal for Forbes Is Finalized, Bono Is Out and What it Means for the Future of Journalism
April 2021
Media: "Forbes considers SPAC, and investor bid for $700 million" 

I don't think anyone who follows business media would put a penny into Forbes Magazine.
Under current editorship it has become something of a garbage property. And although Steve Forbes is head of the parent Forbes Media, he sure as heck is not his father.....

August 2021
ICYMI—"Forbes Going Public In SPAC Deal That Values Century-Old Brand At $630 Million" (FRBS)

The SPAC deal fell apart. So here we are.