Tuesday, July 9, 2024

«The Playing Field for China is Getting Narrower and Narrower»

From Neue Zürcher Zeitung's TheMarket.ch, July 5:

Deutsche Version

Joerg Wuttke, former President of the EU Chamber of Commerce in China, on the country’s economic prospects, the rising trade conflict with the EU and the question of who Beijing would prefer to see in the White House. 

China’s economy has repeatedly disappointed expectations since the end of the Covid pandemic. Consumption is sluggish, the property crisis is a burden and attempts to achieve growth through exports are being met with punitive tariffs from the rest of the world.

Few Western observers know the world’s second-largest economy better than Joerg Wuttke. In an in-depth conversation with The Market NZZ, the long-serving former President of the EU Chamber of Commerce in Beijing talks about China's growth prospects, the problem of overcapacity in the country and explains who calls the shots when it comes to economic policy.

«A lot of rich Chinese are moving away. They are not leaving China for good, but they are building up a foothold, just in case. Dubai, Abu Dhabi, Singapore and Japan are popular»: Joerg Wuttke.

China’s economy can't seem to gain any traction. What’s going on?

The problem has been building up over years, it was just partially masked during the years of the Covid pandemic. The property crisis continues to be the biggest drag. It had been looming for a long time because it was obvious that property prices were significantly inflated. In third- and fourth-tier cities and in structurally weak provinces in the north-east or south-west, so much has been built that there is an overstock of five to seven years. No housing will need to be built for years to come. All in all, the property sector accounted for around 25% of economic output during the boom, which is not so easy to absorb. There is also a special feature of China: everything the government announces with big plans ends up creating overcapacity at some point. The best current example is the automotive sector, where around 140 suppliers are fighting each other. This is eroding the profitability of companies and people are struggling to survive.

The property sector has been in a downturn for three years. Has the bottom been reached?

The rate of decline is slowing down. In first-tier cities such as Beijing, property prices have corrected by 10 to 20%, in lower-tier cities such as Harbin probably by around 50%. This is affecting the mood of the population, which is already shrinking and ageing at a rapid pace. People realise that their children and grandchildren may not have the jobs to see them through retirement. People have become cautious. For years, they thought they could buy a flat and sell it later at a higher price. And now they are suddenly realising that they have lost 30%. The government should do more to counter this, it is not doing a good enough job.

The government has announced various steps to stabilise the market. Local governments are to buy surplus property and take it off the market. Will that help?

The wrong actors are being addressed because local governments are extremely cash-strapped. In the past, they have earned 30 to 40% of their income from selling land, and now they are suddenly being told to buy back real estate projects to stabilise the developers. Whit what money? A lot is happening behind the scenes, though. Beijing has financially stabilised twelve ailing provinces, but has also imposed a set of obligations on them that is similar to those imposed by the International Monetary Fund on Greece during the euro crisis. The problem is the mood. There is no point in the government lowering mortgage rates if I don’t know whether the apartment I have bought will ever be completed or if I have to assume that prices will continue to fall. There are 90 million empty housing units in the country, which is a huge oversupply. Beijing should pull a Mario Draghi with regard to the completion of the paid-for flats: Whatever it takes, you will get it.

Should the central government do more to support consumers?

Restaurants are full, people are travelling domestically again. There is some pent-up demand from the time of the pandemic. But we are also seeing a trading down, people are no longer buying the absolute top-end brands, but rather in the mid-price segment. The automotive market has reached a plateau following the explosive demand for electric vehicles. So consumption is not bad across the board, but the problem is oversupply and price erosion. We have deflation in many segments here. People must not start assuming that everything will be cheaper again next month and therefore hold back on consumption. Consumption is also restrained when people see that their own family members are losing their jobs. There are many unemployed people in rural areas who have returned to their villages from the big construction sites. Pessimism, which has never really been an issue in the last thirty years, has spread in the last twelve months.

How high is unemployment?

Nobody knows for sure....

....MUCH MORE

Previous visits with Herr Wuttke via NZZ:

May 1, 2022
NZZ: "China's Leadership Is Prisoner of Its Own Narrative"

June 21, 2022
No Confidence: "European Business in China: Back in Perilous Waters"

June 9, 2023
"China is in Danger of Growing Far Below its Potential"