Friday, July 1, 2022

Mustard Shortages In France: War, Rumors and Greed

From City-Journal:

Parable of the Mustard Greed  
Shortages of the condiment in France lead to suspicion and rumor, illustrating a timeless human tendency.

The Covid-19 pandemic revealed to us what we should have realized all along: namely, how extremely fragile was an economic system that relied on long supply chains, a lesson only reinforced by Russia’s war on Ukraine.

Among myriad smaller consequences of that war is an acute mustard shortage in France. Mustard has all but disappeared from supermarket shelves, having first increased in price dramatically. This has surprised everyone who lazily assumed that Dijon mustard came from Dijon. Why should a war waged in Ukraine lead to the disappearance of mustard throughout France? After all, the famous brands, familiar to everyone, proudly announce on their labels that they are Dijon mustard. Can there be anything more French than Dijon mustard?

Perhaps the mustard is elaborated in Dijon, but the mustard seed, it turns out to everyone’s surprise, is imported from Canada and Ukraine. Apparently, Canada has seen a disastrous harvest of mustard seed, while there is no need to explain the shortage in Ukraine. Dijon mustard is about as local to Dijon as a modern soccer team is local to the city in which it has its stadium.

What is striking about this mustard crisis, unimportant except to those trying to make a proper vinaigrette or lapin à la moutarde, is its revelation of a perennial aspect of social psychology: namely, a resort to conspiracy theory....

....MUCH MORE