And they lead off with the big guns:
1) Experience luxury of a different nature
Swedish gold
Switzerland has one of the world’s largest gold reserves. In Sweden however, you will find something else: Chantarelles. Or as Swedes call it, forest gold. Each autumn, people here head out on a scavenger hunt for these golden mushrooms. During season, they are found in forests pretty much anywhere, but most Swedes have their spots that they know deliver. If you want to increase your chances (and make sure you pick the right kind of shrooms) you can hire a mushroom guide. Happy hunting!
2) Sandbanks
If you’re interested in impressive and historic banks, Switzerland is the place to go. But if you prefer strolling down beaches and sandbanks, you really should visit Sweden. With 48,000 kilometres of coastline and more than 100,000 lakes, this truly is a water world. Explore the archipelagos in the Baltic Sea, swim in the clear, salty waters of the west coast and dive into the sweet water of our lakes and rivers. Rich water experiences that don’t cost a dime....
....MUCH MORE
Coastlines. Sweden is very competitive in coastlines.
And the Swiss Navy, though meter-for-meter probably as good as any in the world, only has 189 meters of fleet (14 patrol boats at 13.5 meters per), or three of the Swedish Visby-class Corvettes. And no submarines. On the other hand, no flatulent herring either. So we'll call that a draw.