Sunday, November 17, 2024

"Are luxury beauty advent calendars a rip-off?" (Country Life has an answer)

From The BBC, November 9:

They’re all over your TikTok and Instagram – people unboxing the latest extravagant beauty advent calendar.

Influencers excitedly wonder what eyeliner, serum or hand cream will be behind door one, and gush over the beautiful box it has come in.

But are these products, which can cost hundreds of pounds, actually worth the money?

Yes, says TikToker Cissy Jones from Manchester.

We’re just over a week into November and the 27-year-old, who is a social media manager at fashion brand PrettyLittleThing but also makes TikToks on her personal account, has already posted a dozen advent calendar videos. Everything from chocolate, to beauty products and wine, and even a Pets At Home calendar for her dog.

"There’s one - the Harrods 12-day one – where every product in it is something that I would buy," she says. "So I’m saving money."

That idea of saving money is something that brands latch on to with their marketing. A calendar may cost £250 but it’s actually "worth £1,000", they say, if you add up all the individual items.

"But you do have to want the actual products," says Cissy. "Otherwise, it’s a bit of a waste of money."...

....MUCH MORE

And at Country Life, November 4:

No Time to Buy: A James Bond themed advent calendar for the spy who loves you 
Whether it's a man with a golden gun, or diamonds are forever, James Bond has always been associated with luxury. This special advent calendar is no different.

It’s the first working day of the month (Friday doesn’t, and never will, count), which means it’s time to write about Christmas. Yes, it’s the time of year to begin to think about expensive items that you have to give to others, for no other reason than society dictates you have to.

I’ve never received what I would describe as a ‘posh advent calendar’. A posh advent calendar, by my definition, is any iteration that contains something more than just chocolate behind the doors. I’ve seen ones that have perfumes. I’ve seen ones that have whiskies. I have, now, seen one that is James Bond themed....

....MUCH MORE