Saturday, March 4, 2023

"The Mystery Vehicle at the Heart of Tesla’s New Master Plan" (TSLA)

 From Wired, March 2:

Elon Musk says a new Tesla will rewire the company and help save the world, but he won’t tell investors what it is.

Nearly four hours into Tesla’s marathon Investor Day, someone in the audience tried again to bring Elon Musk, the Tesla (and Twitter and SpaceX) CEO back to the present day. From a stage at the Gigafactory in Austin, Texas, Musk had announced an ambitious “Master Plan 3” to save the world. For $10 trillion in manufacturing investment, Musk said, the world could move wholesale to a renewable electricity grid, powering electric cars, planes, and ships.

“Earth can and will move to a sustainable energy economy, and will do so in your lifetime,” Musk proclaimed. More details will be revealed in a forthcoming white paper, he said. But the presentation was short on specifics on the one part of the electric transition that is in Tesla’s gift: the next-generation vehicle it has been teasing for years, promising something that is more affordable, more efficient, and more efficiently built than anything in its current lineup. The vehicle, or group of vehicles, will be crucial to hitting Tesla’s goal of selling 20 million vehicles in 2030; it sold 1.3 million in 2022.

What, an investor asked the company’s executives, would that vehicle be? Musk declined to share. “We’d be jumping the gun if we answered your question,” he said, explaining that the company would hold a separate event to roll out the mystery vehicle somewhere down the line. Slides shown during the presentation just showed images of car-shaped forms under gray sheets.

Instead, 17 company executives shared some tidbits on the vehicle during a round robin of presentations focusing on everything from design to supply chains to manufacturing to environmental impacts and legal affairs....

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