From FT Alphaville:
The ICO behind the tragic Everest stunt is now “airdropping” tokens from rockets
Remember ASKfm, the Ukraine-based social network that was encouraging people to climb Mount Everest in search of crypto tokens, while not telling them that a man who was guiding the climb, Lam Babu Sherpa, had died on the descent?
Unbelievably, we received an email with the following subject line on Sunday:
ASKfm kicks off a new stunt - this time without killing a sherpaThere is, truly, no shame in crypto publicity.
ASKfm's PR representative told us they thought the email title might “grab [our] attention” which, we must say, it did.
Then we got to the body of the email (emphasis theirs):
ASKfm's airdrop is quite literal as the ASQ Protocol - part of the ASKfm network - has taken its token into the troposphere with its most recent airdrop for users and the wider crypto community.That's right -- ASKfm have once again gone for the making-a-metaphor-literal promo stunt.
ASQ has launched a rocket into the skies above Scotland loaded with a Ledger Nano S that was dropped somewhere in the countryside. The launch vehicle, operated by Edinburgh-based space technology firm Skyrora, reached Mach 1.45 and a maximum altitude of over 6 kilometers before unloading its precious cargo into the world.
The thinking behind burying the tokens at the top of Everest was that they would then be at “the closest starting point to reach the moon” -- a reference to the “to the moon” rallying cry of crypto HODLers worldwide.......MUCH MORE
The headline is from a U.S. television show popular in the 1980's, "WKRP in Cinncinnatti" which some of our octo- and nona-genarian readers may recall. This short clip has one of the better popular homages to the Hindenburg disaster, not that their are all that many, but something Alphaville also brought up in yesterday's "Beware the Hindenburg Omen?".