Monday, July 14, 2014

Advice From Silicon Valley's Longest Serving CEO: Do The Hard Things first

From Silicon Valley Watcher:

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A massive metal cast of a sailfish seems to soar out of the desk of Ray Zinn, Silicon Valley's longest serving CEO, the co-founder of Micrel [MCRL], a leading chip company that produces essential components for smartphones, consumer electronics and enterprise networks.

At 76, he's been running Micrel since founding it in 1978. This year Micrel celebrates 20 years as a public and highly profitable company.

Ray Zinn's business success in today's tough chip markets merits attention, but what's more impressive is his ability to lead his company through many tough times over the course of Micrel's 36 years. He's consistently succeeded in emerging through eight major downturns in global chip markets. Some of his former competitors weren't able to make it through one downturn.

He credits his success to disciplined work habits and an uncanny business intuition that enables him to make the right decisions at the right time.

His long history of consistent success has led to many invitations to speak at conferences and meetings of professional associations. Earlier this year he addressed a large group of surgeons.

He leads a fascinating life — self-made from a poor, large family in Southern California, raised a Mormon and raised tenacious.

Ray Zinn's stories are fabulous creations, they are simultaneously personal and universal. They are stories of stubborn perseverance and inspired creativity, such as how he raised financing when there were no VC firms and banks didn't lend to tech companies; his upbringing on a cattle ranch in a large family of eleven kids; his early days at Fairchild and the "Traitorous Eight;" how he went blind in one eye then years later on the eve of Micrel's IPO he went blind in the other eye — and was pressured to cancel the floatation; how as a young salesman he sold a huge order for a chip manufacturing product that didn't exist....MORE