Here's CNBC in November 2018:
Jeff Bezos to employees: ‘One day, Amazon will fail’ but our job is to delay it as long as possible
Just days before Amazon announced the big winners of its HQ2 sweepstakes, CEO Jeff Bezos had to address a separate but related concern among employees: Where is all this headed?
At an all-hands meeting last Thursday in Seattle, an employee asked Bezos about Amazon’s future. Specifically, the questioner wanted to know what lessons Bezos has learned from the recent bankruptcies of Sears and other big retailers.
“Amazon is not too big to fail,” Bezos said, in a recording of the meeting that CNBC has heard. “In fact, I predict one day Amazon will fail. Amazon will go bankrupt. If you look at large companies, their lifespans tend to be 30-plus years, not a hundred-plus years.”...
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And Here is Ms Kaminska at The Blind Spot, October 29, 2022:
