Here's Barry Ritholtz at Bloomberg:
Wall Street's Great Thinkers: Ritholtz Chart
Paul Macrae Montgomery, best known as the originator of the Time Magazine Cover Indicator, and for popularizing the Hemline Indicator of the stock market, died this weekend. He was 72.And from ValueWalk, September 7:
I was fortunate to have had several conversations with Mongomery over the years. He was humble and soft spoken but he took delight in puncturing the bad theories that pass for analysis on Wall Street....MORE
I’m not referring to the movie, Back to the Future, about a plutonium-powered DeLorean time machine that finds Marty McFly (played by Michael J. Fox) traveling back in time. Rather, I am shining the light on the uncanny ability of media outlets (specifically magazines) to mark key turning points in financial markets – both market bottoms and market tops. This will be the first in a three part series, providing a few examples of how magazines have captured critical periods of maximum fear (buying opportunities) and greed (selling signals).
People tend to have short memories, especially when it comes to the emotional rollercoaster ride we call the stock market. Thanks to globalization, the internet, and the 24/7 news cycle, we are bombarded with some fear factor to worry about every day. Although I might forget what I had for breakfast, I have been a student of financial market history and have experienced enough cycles to realize as Mark Twain famously stated, “History never repeats itself, but it often rhymes” (read previous market history article). In that vein, let us take a look at a few covers from the 1970s:
Newsweek’s “The Big Bad Bear” issue came out on September 9, 1974 when the collapse of the so-called “Nifty Fifty” (the concentrated set of glamour stocks or “Blue Chips”) was in full swing. This group of stocks, like Avon, McDonalds, Polaroid, Xerox, IBM and Disney, were considered “one-decision” stocks investors could buy and hold forever. Unfortunately, numerous of these hefty priced stocks (many above a 50 P/E) came crashing down about 90% during the1973-74 period.
Why the glum sentiment? Here are a few reasons:
- Exiting Vietnam War
- Undergoing a Recession
- 9% Unemployment
- Arab Oil Embargo
- Watergate: Presidential Resignation
- Franklin National Failure
A cartoon from the same bearish 1974 cover article.
Not a rosy backdrop, but was this scary and horrific phase the ideal time to sell, as the magazine cover may imply? No, actually this was a shockingly excellent time to purchase equities. The Dow Jones Industrial Average, priced at 627 when the magazine was released, is now trading around 10,247…not too shabby a return considering the situation looked pretty darn bleak at the time.
Reports of the Market’s Death Greatly Exaggerated
Sticking with the Mark Twain theme, the reports of the market’s demise was greatly exaggerated too – much the same way we experienced the overstated reaction to the financial crisis early in 2009.
BusinessWeek’s August 13, 1979 magazine captured the essence of the bearish mood in the article titled, “The Death of Equities.”...MORE
The big bull market began almost three years to the day later, August 12, 1982 when the DJIA put in its bottom at 776.92.
Here's "The Death of Equities"
Thanks to Bloomberg for putting it on the web.
As for TIME:
From Phil Pearlman:
