Friday, December 6, 2019

Magic Leap, Having Raised Over $2.3 Billion, Has Sold Just 6,000 Units of Its $2,300 VR Headset

From TechCrunch:

Report: Magic Leap’s early device sales aren’t looking good
Magic Leap just announced that they’re in the midst of closing a Series E round of funding, but it sounds like they’re going to have to clinch that investment with some pretty troubling sales numbers for their only device on the market.

The Information‘s Alex Heath is reporting that Magic Leap managed to sell just 6,000 units of its $2,300 Magic Leap One headset in its first six months on sale, a figure made worse by CEO Rony Abovitz’s internal claims that he wanted the startup to sell at least one million units of the device in the first year, a goal the report states he was later convinced to rethink — Abovitz later projected the company would sell 100,000 units in the first year.

We reached out to the company for comment....MORE