For some more insight here's a deeper dive into the political via the other side of the aisle.
Carol Davidsen, former director of integration and media analytics for Obama for America on the 2012 Presidential race:
And a short talk she gave a few years ago. Try to ignore the Valley Girl upspeak (high rising terminal [HRT]):An example of how we used that data to append to our email lists. pic.twitter.com/VHhSukvXDY— Carol Davidsen (@cld276) March 19, 2018Facebook was surprised we were able to suck out the whole social graph, but they didn’t stop us once they realized that was what we were doing.— Carol Davidsen (@cld276) March 19, 2018I am also 100% positive that Facebook activity recruits and staffs people that are on the other side.— Carol Davidsen (@cld276) March 19, 2018
More to come.
Here are a few older posts on the subject:
Seeing More Politics in Your News Feed? Facebook Boosts Partisan Sites
How Facebook Tracks Its Users To Profit From And Influence a $10bn US Election
Former Facebook Exec: "They're Lying Through Their Teeth" (FB)
I always wondered about the ad guys telling the makers of stuff like Chocolate Frosted Crunchy Sugar Bombs™* how much sucrose they can peddle while at the same time telling Congress that "No, advertising has no impact on buying behavior".
It seems Facebook has embraced the "duplicity-as-a-service" (DaaS) business model wholeheartedly.**