After the launch of its long-awaited web redesign, The Wall Street Journal hopes to spur innovation
Edward Roussel said it wouldn’t be an exaggeration to call this past year “the busiest 12-month period in The Wall Street Journal’s history” as the Journal has built out WSJD, redesigned fresh responsive article and video pages, and released new iPad and Android apps. That continues this week with the long awaited redesign of The Wall Street Journal’s website, its first since 2008, which launched today, and the release on Friday of the Journal’s app on the Apple Watch.
But beyond new apps and redesigned websites, the Journal is integrating its product team into the newsroom and Dow Jones, the Journal’s parent, has created an innovation group, led by Roussel, who now has the title of Dow Jones’ chief innovation officer. “Until a year or so ago, the cadence wasn’t swift enough, and that’s what we’re seeking to put right,” he said. Processes that took months last year when the Journal was creating the first responsive part of its site, WSJD, now take weeks to accomplish, he said....MORE
