From New York Magazine:
Suddenly, Donald Trump is worried about his personal brand. Citing concerns about undermining his sterling reputation as a classy purveyor of high end real estate, The Donald has sued to strip his name from the Trump Plaza and the Trump Taj Mahal in Atlantic City because the two casinos have begun to resemble the man himself: old, discolored, and completely irrelevant.
"I want it off both of them," Trump told the AP. "I've been away from Atlantic City for many years. People think we operate [the company], and we don't. It's not us. It's not me."...MORE
Possibly also of interest:
June 2008
Tipping Point: Now Donald Trump Is an Environmentalist
From the WSJ's Wealth Report:
You know the green movement has reached its peak when Donald Trump proclaims himself an environmentalist.
Mr. Trump is trying to build a golf course on an unspoiled stretch of land in northern Scotland. Reflecting his usual penchant for modesty, Mr. Trump says the course will be the “best in the world,” and far superior to the legendary courses at St. Andrews....
...Mr. Trump attended a hearing on the proposal yesterday to try and save it. (Here’s the BBC article and video of Mr. Trump’s press conference). After a representative of the Scottish Wildlife Trust said Mr. Trump had ignored his own environmental consultants’ advice, Mr. Trump said he didn’t need to read the reports, since he was already an expert.
“I would consider myself an environmentalist in the true sense of the word,” Mr. Trump said, a comment that drew so much laughter from the public gallery that the inquiry chairman had to call for order....MORENovember 2007
Stalled Condo Projects Tarnish Trump's Name
...One of my favorite Trump stories comes from The Donald's scramble to meet a junk-bond payment back in the early nineties:CORRECTING--Report: Trump to Endorse Gingrich, Self
...It definitely represents another advance in the art of the deal. The deal this time revolved around Donald's astonishing success in meeting a bond interest payment at the Trump Castle casino after his father lent him the requisite $3 million.
The loan took a most original form: Fred Trump, age 85, arranged for his lawyer to visit the Castle, march up to a high-stakes blackjack table, and buy some $3 million worth of $5,000 chips. Instead of then playing blackjack, as any normal sentient being might do, the lawyer placed them in a satchel and presumably lugged them back to Fred, who now had his collateral.
Why structure the loan this way? Obvious answer: to protect Dad in case the Castle sashays into Chapter 11. With an ordinary loan, Fred would then be in line with a whole bunch of towel suppliers and other shafted creditors. But the integrity of the casino industry depends on the players' ability to cash in their chips. ''Chips are always redeemable,'' states the mighty Casino Control Commission.
From Fortune.
"Donald Trump: Gloria Allred Would Be Impressed By My Penis"
Trump on Trump: Testimony Offers Glimpse of How He Values His Empire
Worth Rises, Falls 'With Markets and Attitudes And With Feelings, Even My Own Feeling'
And many more.