Back in April we noted the Kacperczyk/Hong paper, "The Price of Sin: The Effects of Social Norms on Markets" in "Moral Judgment On 'Sin Stocks' Means Higher Returns For Vice-Friendly Investors.
I was just talking to a gentleman who purchased the VICEX fund after reading the post, which reminded me I should do a six month check-up on these things.
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The post also mentions the storming of Peabody Energy (largest coal miner) headquarters. I was surprised by how well the stock has held up. My first thought looking at the chart was "Is this an LBO candidate?" or maybe a subsidiary of China Inc. someday. Time will tell.