Job of the future: Embalming your online persona The woman organizing our messy digital lives to survive us.
When her mother had a severe accident
that left her with quadriplegia, Annette Adamska realized how little she
knew about her. Adamska didn’t know how her mother handled her money or
online accounts, and her passwords were hidden away, written in code in
a journal. They had a few months to speak about getting things in order
before she passed away, but there were still many questions left.
The experience led Adamska to turn a background as a professional organizer into Back Up Your Life,
a company focused on preparing people, particularly in their digital
lives, for the day they can no longer speak for themselves.
Her services include conversations designed to identify everything
that someone wants documented, stored, and shared. “If they are a
writer, where do they store their writing? What if you have
subscriptions or automatic withdrawals?” Adamska told MIT Technology Review.
“If you get groceries delivered through Blue Apron, you could still
keep getting an automatic delivery of groceries every week even after
you pass.”
She creates plans for dealing with social-media accounts, online
memberships, password storage, recurring financial payments, creative
work, and more. And, just as important, she ensures that other people in
your life know how to access them and how you want them to be handled.
Things that seem small or inconsequential in life, like your
social-media profiles, can serve as triggers of grief to surviving
family members. “Nothing makes grief any easier, but there are things
that can make it harder,” Adamska says. “Do you really want your loved
ones to get a happy birthday notification after you pass?”
While there are other planning assistants out there, they focus on
helping people near the end of their lives. Most of Adamska’s clients,
however, are in their 30s or 40s. She wants to focus on helping people
live more at peace, rather than assisting with a scramble to get their
affairs in order. “At the core, I am doing what I’m doing because I
don’t want anyone to go through what I did,” she says.
