Amazon is expanding its physical footprint again, this time installing delivery lockers inside Chase Bank locations.
An Amazon locker sits inside this Chase Bank location at 350 Westlake Ave. N, in the heart of Amazon’s Seattle campus. (GeekWire Photos / Taylor Soper)
Acting on a reader tip, GeekWire this morning found a blue Amazon Locker inside the Chase branch at the heart of Seattle’s South Lake Union neighborhood and Amazon’s sprawling urban headquarters. It sits below a Microsoft office that Amazon is taking over next year.
The delivery station is designed just like the 2,800-plus lockers that Amazon has scattered around the U.S. that customers use to pick up their shipped items for no extra charge. However, this one has Chase branding — “Even more 24/7 convenience from Chase,” reads the wording on the kiosk, with the Chase logo just beneath. The branch is open from 9 a.m. to 6 p.m. on weekdays, but the locker is accessible 24/7 for those who have a Chase card.
Combined with the earlier story on making physical purchases in an Uber vehicle and I'm starting to think the interface between the electronic and the physical is a real challenge for the platform companies and their attemps to bridge the gap seem rather clunky, with all that implies for growth rates and profit margins going forward.