Friday, September 1, 2017

Tesla Has Hired the Engineering Director Behind Nike's Self-Lacing Shoe

Both Hypebeast and Sneakernews have the story.
Here's the former:

Tiffany Beers Waves Goodbye to Nike, Moves on to Tesla Motors
 From auto-lacing to automotives 

https://hypebeast.imgix.net/http%3A%2F%2Fhypebeast.com%2Fimage%2F2017%2F09%2Ftiffany-beers-moved-to-tesla-motors-001.jpg?auto=compress%2Cformat&fit=max&fm=pjpg&ixlib=php-1.1.0&q=90&w=1170&s=359546468299de34c2cd4ddfefe1c566
Last year, we were given the chance to test out the highly anticipated Nike Mag with some insight from one of Nike’s then senior innovators Tiffany Beers. Today, Beers has taken another big step in her career and moved on from the Swoosh to join the Tesla team. During her time with Nike we’ve seen Beers contribute to pushing the limits of sneaker technology with the aforementioned Nike Mag in addition to birthing an innovative silhouette in the HyperAdapt 1.0, which would also incorporate Nike’s famed power lacing feature.

Beers now joins the automotive world taking the position of Staff Technical Program Manager with Tesla moving forward. Set to leave her creative mark in any field she touches, let us know your thoughts on Tiffany Beers’ move.
Sneakernews refers us to Ms. Beers LinkedIn page.

I don't know what Elon is up to with this hire, she's obviously a good engineer but unless Tesla is branching into Mexican style Huarache-tire-sandals there's probably no Waymo/Uber intellectual property stuff going on here.

I am reminded however, that we haven't visited Bored Elon Musk in a while.
Here's one from two weeks ago that obviously foresaw today's Juicero news:
And another where he is still pushing innovative solar
And addressing the almost non-existent adoption of one of Silicon Valley's most hyped 'products':