Original post:
The stock is trading up 30 cents at $44.26. I'm guessing that after yesterday's 15.9% pop we might be looking at a "Buy on mystery/sell on history" move.
Unless of course Musk announces he's terminating the Mercedes agreement, buying Audi, and merging the rocketship company into the mix.
A twofer. First up, DealBook:
The Timing of Tesla C.E.O.’s Tweets
Tesla Motors, the electric carmaker, is going to unveil some news on Tuesday that its chief executive, Elon Musk, described as “really exciting.”
When Mr. Musk made that announcement on Twitter on March 25 with almost no other details, Tesla’s stock jumped. But that ascent was dwarfed by the move higher that occurred on Monday after the company made another announcement, this time in an official news release. Tesla revised its forecast for first-quarter profitability, prompting a rally that hoisted its shares by nearly 16 percent on Monday.
(Shanna Hendriks, a company spokeswoman, said in an e-mail that Tesla’s announcement on Monday was not the fulfillment of Mr. Musk’s Twitter message last week. Indeed, he posted another message on Monday to say that Tuesday’s news would be “arguably more important” than Monday’s announcement.)
Tesla is a fascinating young company. It faces a legion of doubters, including many who are betting against the company’s shares because they don’t believe the company can ever sell enough cars to be viable in the longer term. But Tesla has many avid supporters who believe it will be the company that finally makes electric cars desirable, and will therefore enjoy robust, sustainable sales.And from Quartz (Apr. 1):
Having a chief executive who likes to disseminate cryptic messages of 140 characters or fewer only makes the company more fascinating. But as the noise around Tesla builds, it makes sense to look closely at its numbers – and the way it presents them....MORE
Why automakers should pay attention to Tesla Motors’ “really exciting” announcement tomorrow
What’s Elon Musk up to now? Last week the chief executive of electric carmaker Tesla Motors cryptically tweeted this:Yesterday:
Really exciting @TeslaMotors announcement coming on Thursday. Am going to put my money where my mouth is in v major way.Musk, who drives his media handlers to distraction with his tendency to tweet first and ask questions later, pushed back the date of the big reveal to tomorrow (April 2), setting off rampant social media speculation: Would he speed up the production of Tesla’s next car, the Model X? Or maybe announce an early payback of the company’s $465 million US federal loan guarantee?
Tesla stated yesterday that it would become profitable in the first quarter of this year, due in part to exceeding production targets for the Model S, its luxury sports sedan. That sent Tesla’s shares up 18% this morning, but no, that wasn’t what Musk was tweeting about:
To be clear, Tesla is in California, so it is not April Fool's yet! Also, some may differ, but imo the Tues news is arguably more important.Wherever Musk puts his money tomorrow, Tesla is worth watching. At $5 billion, its market cap is sizable alongside $38 billion for General Motors and $37 billion for Honda, considering that those giants sell thousands of times more cars. And it says it’s about to become profitable when erstwhile competitors like Fisker Automotive head toward bankruptcy and the large car firms struggle to gain traction with their battery-powered vehicles....MORE
Why We Don't Short Tesla: The stock is up 16% On The Day (TSLA)
UPDATE: "Tesla: Now Mr. Musk is Just Having Fun (TSLA)"
