Tuesday, May 8, 2018

"Amazon is reportedly scanning people's bodies so it can sell you clothes"

From Business Insider:
  • Amazon is reportedly inviting people to participate in a 3D body-scanning survey.Those selected will have the size and shape of their body monitored over a 20-week period, according to The Wall Street Journal.
  • The invitation comes from Amazon's new 3D body-scanning unit, which was developed after Amazon bought New York-based startup Body Labs in October. Body Labs created a software that captures the body's shape and motion in 3D.
  • Amazon could be creating a way for customers to virtually try on clothes and shop for styles that are better fitted to their body shape.
Amazon knows your name, your address, your credit-card details, and what milk you like in your coffee — now it wants to know the shape of your body.

According to The Wall Street Journal, Amazon is inviting people to a New York office to have the shape and size of their bodies scanned. Participants are asked to complete an online survey that determines how much their weight and fitness have fluctuated in the past year, and whether they have plans to lose weight, the Journal reported.

According to the invite, those who are chosen will need to be scanned every two weeks for 30 minutes.

"We are interested in understanding how bodies change shape over time," the survey says.

A spokesperson for Amazon told Business Insider that she would not comment on the speculation.... 

As noted last month in a post on giving up Chrome for Firefox: 

...If you switch and feel some anxiety about not sending Google enough personal information, the GOOG does have a couple non-Chrome options:

1) 'Optical sensors' embedded in everyday objects could assess cardiovascular function and help users improve heart health" (GOOG)
Well isn't this a dream come true:

I am not putting cameras* behind the mirrors in the bathrooms, sorry.
Maybe behind the ones in the long hall....

I'll draw the line if "Strip for Twitter" becomes a thing.